Fun Voyage is a package for Americans traveling to Asia. Each package is tailored to specific destinations. During the 15+ hr flight, you can read more about your arrival city, try out local snacks, or play local games. The packaging itself is a map—after you open it, you can fold it up and use it as a pocket guide. In addition, there is also an app you can install on your smartphone.
Deliverables: branding, Packaging Design, UI/UX Design, Layout
Art Direction: Abby Guido